A moment to share and illustrate

CLIENT
Brand Festival

YEAR
2019

CLIENT
Brand Festival

YEAR
2019

CLIENT
Brand Festival

YEAR
2019

Context
Brand Festival is held every year at Jesi, with thousands of people participating to workshops, talks, presentations and panels on branding and communication. The Festival is one of a kind in Italy and engages the city in an active way, carrying on activities in every area and context.

Process
We worked together with the Festival’s team to create a rich and innovative experience for participants through the graphic synthesis of some sessions and workshops. We also designed one of the workshops and the Festival allowed us the use, on the stage, of a modular structure made of cubes, as a support for the visualizations.

Solution
We designed and held a workshop on visualization and its use to synthesize complex messages. We also visualized each session and key moments of the main event on the cubes, creating a wall of information. Some visualizations have been done digitally, to be published on social media throughout the event.

Information