A constellation of web platforms

Context
2Bhappy Agency is a consulting agency that designs solutions aimed at organizations’ and businesses’ wellbeing. At the same time it deals with training and dissemination on the themes of the Science of Happiness and Positive Organizations, of which it is the main reference in Italy. We were asked to help them renew their visual imaginery and design an ecosystem made up of four web platforms linked to each other.

Process
Starting from 2Bhappy’s logo and existing visual identity, we renovated and re-organized their brand guidelines so they could be applied easily to the new websites. We supported the client in a content rationalization process to develop the prototypes of four websites, visually coherent with each other but each with its own personality. In parallele we created a specific set of illustrations and decorations for each of the four sites.

Solution
Four websites (2bhappy portal, IIPO, IIPOFY, Mangrovia) connected to each other, characterized by colorful graphics and illustrations but with clean and easily navigable layouts.