Visual representation of a network

Context
Amsterdam’s Impact Hub asked us to design a wall of their new space to explain their activities and the philosophy of the network. The request was to create something that could last over time, specific in its contents but inspiring in its realization: a visualization both explanatory and entertaining.

Process
We worked together to define which information to include, thinking about a visual metaphor that would help us represent each piece without getting lost in too many elements.

Solution
An illustration full of imagination, where even the smallest details have a meaning, making the audience slowly discover Impact Hub’s many features. The final image, which combines keywords and illustrations, has been reproduced on the wall of a shared room, so that it can be used by all Hub users, and also adapted to different communication materials.